One of the reasons why people don’t click on a headline is because it sounds like a sales copy. It is too annoying. It focuses more on selling. This is something you definitely have to avoid. You don’t want to turn people off just because of an annoying headline.
It would be a total waste considering that you have great products to offer. Make sure that the headline is more about providing them with information or helping them in their daily lives. It would be easier to convince them to buy what you offer if you explain to them what they will get from buying your products.
This is human nature. We don’t want to be told what to do. We want to make a decision based on the information gathered. Hence, you should keep on writing content that focuses more on providing information and extending help to your target audience.
Before you know it, they have already clicked on the headline and become your loyal clients. It takes time to build a strong following, but you can do it by putting up quality articles all the time. They will just realize that choosing you is the right decision.
The infographic below shows some other ways to transform your online visitors into buyers. You might be surprised that in no time, your business has already become a huge success. There was a time when you felt like your conversion rate is really low, but soon, it gets better.